Business Essentials
WORKSHOP SERIES
The Business Essentials workshop series is designed to equip local entrepreneurs and professionals with the practical tools and knowledge needed to grow and succeed.
From marketing and finance to HR and operations, each interactive session focuses on core business fundamentals delivered by industry experts. Whether you’re launching a startup or scaling your business, Business Essentials offers hands-on learning to help you thrive in today’s competitive landscape.
Upcoming Workshops
With lois britnor OF LB consulting
Unlocking Your Potential: Partnering with AI
June 18, 10:30am-12pm at THE squamish adventure centre
Unlocking Your Potential – Skills for Partnering with AI
In the rapidly shifting world of tech, the question isn’t if you should use AI, but how to use it while maintaining your authenticity, creativity, and security. This workshop moves past theoretical talk to provide a practical framework and a clear lay of the land of the current AI landscape. You will learn how to shift your approach to AI, moving away from viewing it as a search tool and toward embodying effective ways to collaborate and operate. What could you do with more hours in the day?
About your Facilitator:
Lois is the founder of LB Consulting, where she offers AI enablement and operations consulting to help business owners, professionals and entrepreneurs cut through the noise of endless information and technical complexity. With a career built on operations, solution consulting, and technical communications, she specializes in taking her clients from overwhelm and frustration to designing systems and scalable tools that produce high-quality results. Her philosophy is anchored in the idea that AI, when implemented with intention, provides you and your team the space and support to scale your biggest ideas and grow faster than ever before.
Past Featured Workshops
Stop Wasting Money on Ads: Smarter Google & Meta Strategies for Small Businesses
With Mary Demers from L8P Digital Marketing
In this workshop, we demystified Google Ads and Meta Ads, showed you how to make smarter decisions with your advertising dollars. With Google Ads becoming more complex, it’s more important than ever to understand how to target your audience effectively and avoid costly mistakes. We also explored how Meta Ads (like Facebook and Instagram) can complement your strategy and help you reach your goals.
How to Create Your Strategic Plan (and ensure it's used)
with andrea spiegel of bellrock
Whether you’re a solopreneur or a growing organization, it’s often a struggle to create and implement an effective strategic plan. In this session, we discussed why strategic planning is critical for sustainable growth and successfully preparing for future opportunities. We explored simple, powerful frameworks that you can tailor to the unique needs of your business. Our focus is on providing you with the knowledge and tools to not just develop a strategic plan but also embed it into your business operations for long term success.
Beyond Business Cards: Mastering Authentic Communication for Professional Success
With Louise Robinson of Step out!
Ever watched someone command a room with seemingly effortless confidence and thought, “I wish I could do that”? You can. And it doesn’t require becoming someone you’re not. Louise Robinson, the owner and founder of Step Out! has witnessed countless professionals discover their authentic voice through the power of Applied Improvisation. This isn’t about performing—it’s about unlocking the communication skills you already possess.